Colombia Flag

INTERNATIONAL MARKET REPORT

03/27/2024

COLOMBIA

MARKET PULSE

CURRENT EXCHANGE RATE: 3845.3
CHANGE FROM LAST MONTH: -2.25%
VOLUME TO DATE: 28,003 BOXES
CHANGE FROM LAST YEAR: +58%

(SOURCE: WSTFA)

COMPETITION: RETAIL PRICING AND SIZES

PRICE RANGE (per lb)
SIZE RANGE
COUNTRY
Packhams
$0 $1.40 – $2.19 $4.50
150 120 100 80 60
Chile
Bartlett
$0 $1.26 – $2.08 $4.50
150 120 100 80 60
Chile
Domestic
$0 $1.30 – $1.82 $4.50
150 120 100 80 60
Colombia
Packhams
$0 $1.71 – $1.88 $4.50
150 120 100 80 60
Argentina

PROMOTIONS

Progress towards season-long goals
# PROMOTION DAYS
100
0
200
# STORES
27
0
25