Central American Region Flag

INTERNATIONAL MARKET REPORT

01/26/2024

CENTRAL AMERICAN REGION

Costa Rica, Dominican Republic, El Salvador, Guatemala, Honduras, Nicaragua, Panama, Trinidad

MARKET PULSE

CURRENT EXCHANGE RATE: 515.65
CHANGE FROM LAST MONTH: -0.29%
VOLUME TO DATE: 202,463 BOXES
CHANGE FROM LAST YEAR: +39%

(SOURCE: WSTFA)

USA PEARS: RETAIL PRICING, SIZES, AND GRADES

PRICE RANGE (per lb)
SIZE RANGE
anjou
$0 $0.91 – $2.03 $4.50
150 120 100 80 60
bosc
$0 $1.45 – $4.20 $4.50
150 120 100 80 60
red anjou
$0 $2.68 – $3.31 $4.50
150 120 100 80 60
forelle
$0 $1.92 – $4.11 $4.50
150 120 100 80 60
GRADES FOR ALL VARIETIES
  • US1: 91%
  • Fancy: 7%
  • 3rd Grade: 2%

COMPETITION: RETAIL PRICING AND SIZES

PRICE RANGE (per lb)
SIZE RANGE
COUNTRY
Packham
$0 $1.17 – $1.75 $4.50
150 120 100 80 60
Argentina
Forelle
$0 $2.18 – $2.18 $4.50
150 120 100 80 60
Chile
Asian
$0 $3.43 – $6.24 $4.50
150 120 100 80 60
California

UPCOMING ACTIVITIES

ACTIVITY
LOCATION
DATE(S)
Expo Walmart - USA Pears Booth
Costa Rica
February 21-22, 2024
In-store Promotions
7 countries and 11 retail chains
February 2024
Cooking Workshop / Recipe Demonstration
Guatemala, Honduras and Costa Rica
February 2024
In-store promotion in Panama with El Machetazo
In-store promotion in Panama with El Machetazo
Merchandising Activities in Honduras

PROMOTIONS

Progress towards season-long goals
# PROMOTION DAYS
349
0
600
# STORES
99
0
200