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INTERNATIONAL MARKET REPORT

11/29/2023

TAIWAN

MARKET PULSE

CURRENT EXCHANGE RATE: 31.49
CHANGE FROM LAST MONTH: -1.94%
VOLUME TO DATE: 15,238 BOXES
CHANGE FROM LAST YEAR: +84%

(SOURCE: WSTFA)

USA PEARS: RETAIL PRICING, SIZES, AND GRADES

PRICE RANGE (per lb)
SIZE RANGE
anjou
$0 $1.45 – $1.45 $4.50
150 120 100 80 60
red anjou
$0 $1.45 – $1.97 $4.50
150 120 100 80 60
forelle
$0 $1.42 – $3.12 $4.50
150 120 100 80 60
GRADES FOR ALL VARIETIES
  • US1: 100%
  • Fancy: %
  • 3rd Grade: %

COMPETITION: RETAIL PRICING AND SIZES

PRICE RANGE (per lb)
SIZE RANGE
COUNTRY
Shinko
$0 $1.54 – $2.18 $4.50
150 120 100 80 60
Korea
Tottori
$0 $5.20 – $5.41 $4.50
150 120 100 80 60
Japan
Shinko
$0 $2.15 – $3.80 $4.50
150 120 100 80 60
Taiwan
Kanlu
$0 $1.16 – $2.83 $4.50
150 120 100 80 60
Taiwan

UPCOMING ACTIVITIES

ACTIVITY
LOCATION
DATE(S)
in-store demo
taiwan
all season
coop promotion with retail chains
taiwan
all season
display @PX-Mart with USA pears sticker
display @PX-Mart with USA pears sticker

PROMOTIONS

Progress towards season-long goals
# PROMOTION DAYS
62
0
200
# STORES
22
0
30