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INTERNATIONAL MARKET REPORT

11/03/2016

INDONESIA

MARKET PULSE

CURRENT EXCHANGE RATE: 13,198
CHANGE FROM LAST MONTH: +1.64%
VOLUME TO DATE: 3,365 BOXES
CHANGE FROM LAST YEAR: -49%

(SOURCE: WSTFA)

USA PEARS: RETAIL PRICING, SIZES, AND GRADES

PRICE RANGE (per lb)
SIZE RANGE
anjou
$0 $3.06 – $5.20 $4.50
150 120 100 80 60
red anjou
$0 $5.17 – $5.36 $4.50
150 120 100 80 60
GRADES FOR ALL VARIETIES
  • US1: 100%
  • Fancy: %
  • 3rd Grade: %

COMPETITION: RETAIL PRICING AND SIZES

PRICE RANGE (per lb)
SIZE RANGE
COUNTRY
Xianglie
$0 $2.67 – $3.83 $4.50
150 120 100 80 60
China
Singo
$0 $1.65 – $2.29 $4.50
150 120 100 80 60
China
Sweet Pear
$0 $1.22 – $2.21 $4.50
150 120 100 80 60
China
Yalie
$0 $0.80 – $1.29 $4.50
150 120 100 80 60
China
Singo
$0 $2.57 – $6.89 $4.50
150 120 100 80 60
Korea

UPCOMING ACTIVITIES

ACTIVITY
LOCATION
DATE(S)
Weekend promo with 7 varieties of USA Pears
 Ranch Market
November 5-20, 2016
USA Fruit Festival
 Giant Ekstra
November 17-30, 2016
USA Fair Festival
 Toserba Yogya/Griya
November 19 - December 04, 2016
Mailer & Special Display
 Hero Supermarket
November 11-25, 2016
Special display of Anjou & Red Anjou at Farmers Market
USA Pear promoter at Hero Living World

PROMOTIONS

Progress towards season-long goals
# PROMOTION DAYS
55
0
250
# STORES
87
0
500