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INTERNATIONAL MARKET REPORT

02/02/2017

BRAZIL

MARKET PULSE

CURRENT EXCHANGE RATE: 3.12
CHANGE FROM LAST MONTH: -3.53%
VOLUME TO DATE: 103,405 BOXES
CHANGE FROM LAST YEAR: -14%

(SOURCE: WSTFA)

USA PEARS: RETAIL PRICING, SIZES, AND GRADES

PRICE RANGE (per lb)
SIZE RANGE
anjou
$0 $1.86 – $2.65 $4.50
150 120 100 80 60
bartlett
$0 $1.30 – $2.33 $4.50
150 120 100 80 60
GRADES FOR ALL VARIETIES
  • US1: 85%
  • Fancy: 15%
  • 3rd Grade: 0%

COMPETITION: RETAIL PRICING AND SIZES

PRICE RANGE (per lb)
SIZE RANGE
COUNTRY
bartlett
$0 $1.15 – $1.76 $4.50
150 120 100 80 60
Chile
Bartlett
$0 $1.30 – $1.78 $4.50
150 120 100 80 60
Argentina
Rocha
$0 $1.14 – $2.77 $4.50
150 120 100 80 60
Portugal

UPCOMING ACTIVITIES

ACTIVITY
LOCATION
DATE(S)
Facebook campaign
Nationwide
all season

PROMOTIONS

Progress towards season-long goals
# PROMOTION DAYS
98
0
120
# STORES
80
0
120