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INTERNATIONAL MARKET REPORT

08/28/2017

ISRAEL

MARKET PULSE

CURRENT EXCHANGE RATE: 3.53
CHANGE FROM LAST MONTH: -1.13%
VOLUME TO DATE: N/A BOXES
CHANGE FROM LAST YEAR: %

(SOURCE: WSTFA)

COMPETITION: RETAIL PRICING AND SIZES

PRICE RANGE (per lb)
SIZE RANGE
COUNTRY
Spadona
$0 $1.00 – $2.28 $4.50
150 120 100 80 60
Israel
Costia
$0 $1.01 – $1.76 $4.50
150 120 100 80 60
Israel
Gentill
$0 $1.01 – $1.88 $4.50
150 120 100 80 60
Israel

UPCOMING ACTIVITIES

ACTIVITY
LOCATION
DATE(S)
We have an ambitious promoting program trying to get the best from social media as well as from traditional TV program, integrate all of them to incre
 Israel
November to April
Local Spadona pear
Local Costia pear
local Gentill pear