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INTERNATIONAL MARKET REPORT

10/25/2017

TAIWAN

MARKET PULSE

CURRENT EXCHANGE RATE: 30.17
CHANGE FROM LAST MONTH: -0.66%
VOLUME TO DATE: 6,896 BOXES
CHANGE FROM LAST YEAR: -67%

(SOURCE: WSTFA)

USA PEARS: RETAIL PRICING, SIZES, AND GRADES

PRICE RANGE (per lb)
SIZE RANGE
anjou
$0 $1.08 – $2.05 $4.50
150 120 100 80 60
red anjou
$0 $1.08 – $1.42 $4.50
150 120 100 80 60
bartlett
$0 $0.99 – $1.08 $4.50
150 120 100 80 60
starkrimson
$0 $1.21 – $1.26 $4.50
150 120 100 80 60
GRADES FOR ALL VARIETIES
  • US1: 100%
  • Fancy: %
  • 3rd Grade: %

COMPETITION: RETAIL PRICING AND SIZES

PRICE RANGE (per lb)
SIZE RANGE
COUNTRY
Niitaka (新高)
$0 $1.14 – $2.25 $4.50
150 120 100 80 60
Korea
Hitanashi (日田)
$0 $1.26 – $1.50 $4.50
150 120 100 80 60
Japan
Nijisseiki (二十世紀)
$0 $4.20 – $4.50 $4.50
150 120 100 80 60
Japan
Sand Pears (高接)
$0 $1.50 – $1.62 $4.50
150 120 100 80 60
Taiwan
Shinko (新興)
$0 $1.62 – $2.17 $4.50
150 120 100 80 60
Taiwan

UPCOMING ACTIVITIES

ACTIVITY
LOCATION
DATE(S)
CO-OP PROMOTION WITH 7-11, PX-MART, TAIWAN FRESH, AND WELLCOME CHAINS
ISLAND-WIDE
OCTOBER-MARCH
IN-STORE DEMONSTRATION WITH A-MART, CARREFOUR, DOLLARS, PX-MART, AND SAVE & SAFE CHAINS
TAIPEI, TAICHUNG, KAOHSIUNG
November-MARCH
MERCHANDISING VISITS TO WHOLESALERS AND RETAILERS
TAIPEI, TAICHUNG, KAOHSIUNG
OCTOBER-MARCH
IMPORTER APPRECIATION BANQUETS
TAIPEI AND TAICHUNG
MARCH
Coloring of Red Anjou pears
Green Anjou pears
Merchandising visit

PROMOTIONS

Progress towards season-long goals
# PROMOTION DAYS
200
0
0
# STORES
40
0
0