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INTERNATIONAL MARKET REPORT

12/28/2017

CHINA

MARKET PULSE

CURRENT EXCHANGE RATE: 6.5
CHANGE FROM LAST MONTH: -1.69%
VOLUME TO DATE: 2,156 BOXES
CHANGE FROM LAST YEAR: -61%

(SOURCE: WSTFA)

USA PEARS: RETAIL PRICING, SIZES, AND GRADES

PRICE RANGE (per lb)
SIZE RANGE
anjou
$0 $2.16 – $2.77 $4.50
150 120 100 80 60
red anjou
$0 $1.60 – $3.03 $4.50
150 120 100 80 60
GRADES FOR ALL VARIETIES
  • US1: 100%
  • Fancy: %
  • 3rd Grade: %

COMPETITION: RETAIL PRICING AND SIZES

PRICE RANGE (per lb)
SIZE RANGE
COUNTRY
Conference
$0 $1.29 – $3.06 $4.50
150 120 100 80 60
Belgium
Conference
$0 $1.31 – $2.33 $4.50
150 120 100 80 60
Netherlands
Fragrant Pear
$0 $0.80 – $1.78 $4.50
150 120 100 80 60
China
Fengshui Pear
$0 $0.73 – $2.47 $4.50
150 120 100 80 60
China
Gong Pear
$0 $0.52 – $1.31 $4.50
150 120 100 80 60
China

UPCOMING ACTIVITIES

ACTIVITY
LOCATION
DATE(S)
CNY God of Fortune promotion activities
Shanghai
January
Promotion with Fruitday and other retail chains
Shanghai
January
In-store promotion at G-Super
In-store promotion at Centurymart
USA Pears Fruit Training Seminar at Tesco

PROMOTIONS

Progress towards season-long goals
# PROMOTION DAYS
390
0
1230
# STORES
39
0
123