Colombia Flag

INTERNATIONAL MARKET REPORT

01/26/2018

COLOMBIA

MARKET PULSE

CURRENT EXCHANGE RATE: 2879.4
CHANGE FROM LAST MONTH: +0.88%
VOLUME TO DATE: 181,066 BOXES
CHANGE FROM LAST YEAR: +38%

(SOURCE: WSTFA)

USA PEARS: RETAIL PRICING, SIZES, AND GRADES

PRICE RANGE (per lb)
SIZE RANGE
anjou
$0 $1.50 – $2.33 $4.50
150 120 100 80 60
GRADES FOR ALL VARIETIES
  • US1: 20%
  • Fancy: 80%
  • 3rd Grade: %

COMPETITION: RETAIL PRICING AND SIZES

PRICE RANGE (per lb)
SIZE RANGE
COUNTRY
Packham
$0 $0.20 – $1.24 $4.50
150 120 100 80 60
Argentina
Rocha
$0 $0.81 – $1.98 $4.50
150 120 100 80 60
Portugal

UPCOMING ACTIVITIES

ACTIVITY
LOCATION
DATE(S)
In-Store Promotions
Colombia and Panama
February
School Activities
Colombia and Panama
February
Cooking Workshop
In-Store Promotion
In-Store Promotion

PROMOTIONS

Progress towards season-long goals
# PROMOTION DAYS
215
0
500
# STORES
34
0
25