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INTERNATIONAL MARKET REPORT

10/25/2018

BRAZIL

MARKET PULSE

CURRENT EXCHANGE RATE: 3.73
CHANGE FROM LAST MONTH: -2.95%
VOLUME TO DATE: 61,152 BOXES
CHANGE FROM LAST YEAR: -15%

(SOURCE: WSTFA)

USA PEARS: RETAIL PRICING, SIZES, AND GRADES

PRICE RANGE (per lb)
SIZE RANGE
bartlett
$0 $1.83 – $1.96 $4.50
150 120 100 80 60
GRADES FOR ALL VARIETIES
  • US1: 100%
  • Fancy: %
  • 3rd Grade: %

COMPETITION: RETAIL PRICING AND SIZES

PRICE RANGE (per lb)
SIZE RANGE
COUNTRY
Packham
$0 $0.86 – $1.34 $4.50
150 120 100 80 60
Argentina
Anjou
$0 $1.22 – $1.46 $4.50
150 120 100 80 60
Argentina
Red Anjou
$0 $1.34 – $1.58 $4.50
150 120 100 80 60
Argentina
Bosc
$0 $1.22 – $1.35 $4.50
150 120 100 80 60
Argentina
Forelle
$0 $1.59 – $1.84 $4.50
150 120 100 80 60
Chile

UPCOMING ACTIVITIES

ACTIVITY
LOCATION
DATE(S)
In-Store Marketing Campaign With OBA Retail group
Sao Paulo and Brasilia
November 2018
In-Store Sampling
Sao Paulo, Rio de Janeiro, Belo Horizon
November 2018 - January 2019
Pear Up at USA Consulates
Sao Paulo, Porto Alegre
November 17 and 30, 2018
PR Campaign
Country-wide
October 2018 - February 2019