Andean Region Flag

INTERNATIONAL MARKET REPORT

12/28/2018

ANDEAN REGION

Ecuador, Perú

MARKET PULSE

CURRENT EXCHANGE RATE: 1
CHANGE FROM LAST MONTH: NA
VOLUME TO DATE: 23,486 BOXES
CHANGE FROM LAST YEAR: +164%

(SOURCE: WSTFA)

USA PEARS: RETAIL PRICING, SIZES, AND GRADES

PRICE RANGE (per lb)
SIZE RANGE
anjou
$0 $1.38 – $1.38 $4.50
150 120 100 80 60
bosc
$0 $1.40 – $1.40 $4.50
150 120 100 80 60
GRADES FOR ALL VARIETIES
  • US1: 70%
  • Fancy: 30%
  • 3rd Grade: 0%

COMPETITION: RETAIL PRICING AND SIZES

PRICE RANGE (per lb)
SIZE RANGE
COUNTRY
Anjou
$0 $1.38 – $1.38 $4.50
150 120 100 80 60
Argentina
Packhams
$0 $1.01 – $1.01 $4.50
150 120 100 80 60
Argentina

UPCOMING ACTIVITIES

ACTIVITY
LOCATION
DATE(S)
Cooking Classes
 Quito and Guayaquil
December 2018
Sampling and decorative display
Lima
December 2018 - January 2019
Sampling
Quito and Guayaquil
November 2018 - January 2019

PROMOTIONS

Progress towards season-long goals
# PROMOTION DAYS
140
0
190
# STORES
27
0
37