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INTERNATIONAL MARKET REPORT

01/30/2019

INDIA

MARKET PULSE

CURRENT EXCHANGE RATE: 71.34
CHANGE FROM LAST MONTH: +0.32%
VOLUME TO DATE: 110,722 BOXES
CHANGE FROM LAST YEAR: +51%

(SOURCE: WSTFA)

USA PEARS: RETAIL PRICING, SIZES, AND GRADES

PRICE RANGE (per lb)
SIZE RANGE
anjou
$0 $1.53 – $1.78 $4.50
150 120 100 80 60
red anjou
$0 $1.59 – $1.91 $4.50
150 120 100 80 60
GRADES FOR ALL VARIETIES
  • US1: 95%
  • Fancy: 5%
  • 3rd Grade: %

COMPETITION: RETAIL PRICING AND SIZES

PRICE RANGE (per lb)
SIZE RANGE
COUNTRY
Migo
$0 $1.47 – $1.66 $4.50
150 120 100 80 60
Belgium
Lucas
$0 $1.21 – $1.53 $4.50
150 120 100 80 60
The Netherlands

UPCOMING ACTIVITIES

ACTIVITY
LOCATION
DATE(S)
Wholesale Market Small Retailer Incentive Campaign
Ahmedabad
December 2018 - January 2019
Health Check up with USA Pears at Retail
Delhi
January 2019
Nutrition Seminars with Select Consumers
Bangalore, Hyderabad, Rajkot
January 2019
Nutrition Seminars with Naini Setalvad, Celebrity Nutritionist
Buy USA Pears and Get a Health Check Up at Retail
Wholesale Market Promotion - Lucky Draw for Small Retailers

PROMOTIONS

Progress towards season-long goals
# PROMOTION DAYS
15000
0
15000
# STORES
350
0
350