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INTERNATIONAL MARKET REPORT

03/29/2019

COLOMBIA

MARKET PULSE

CURRENT EXCHANGE RATE: 3125.1
CHANGE FROM LAST MONTH: +0.93%
VOLUME TO DATE: 122,186 BOXES
CHANGE FROM LAST YEAR: +14%

(SOURCE: WSTFA)

USA PEARS: RETAIL PRICING, SIZES, AND GRADES

PRICE RANGE (per lb)
SIZE RANGE
anjou
$0 $1.11 – $1.53 $4.50
150 120 100 80 60
GRADES FOR ALL VARIETIES
  • US1: 30%
  • Fancy: 70%
  • 3rd Grade: %

COMPETITION: RETAIL PRICING AND SIZES

PRICE RANGE (per lb)
SIZE RANGE
COUNTRY
Anjou
$0 $1.09 – $1.94 $4.50
150 120 100 80 60
Chile
Carmen
$0 $1.40 – $1.40 $4.50
150 120 100 80 60
Chile
Bartlett
$0 $0.86 – $1.57 $4.50
150 120 100 80 60
Chile
Local
$0 $0.70 – $0.70 $4.50
150 120 100 80 60
Colombia
Merchandising

PROMOTIONS

Progress towards season-long goals
# PROMOTION DAYS
115
0
500
# STORES
32
0
25