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INTERNATIONAL MARKET REPORT

09/21/2020

ISRAEL

MARKET PULSE

CURRENT EXCHANGE RATE: 3.65
CHANGE FROM LAST MONTH: -2.47%
VOLUME TO DATE: 70,332 BOXES
CHANGE FROM LAST YEAR: -38%

(SOURCE: WSTFA)

Feedback from the Trade on Their Plans and Interest in the USA Pear Season:

Turkey's total embargo on Israel has a significant impact on the pear market in Israel. Turkey was an important source for importing pears to Israel. Importers are looking for alternative sources, and importing pears from the USA is on the table of the main importers.

Expectations for Any Freight or Logistics Challenges:

wright now we don't know since no order was placed for the coming season.

Opportunities in Your Market for Specific Varieties, Sizes, and Grades:

Red Anjou are the most desired variety in Israel. The market can absorb about 2-3K tons of USA pears, as long as prices will be resonable.

Update on the Competition in the Market:

Local pears are the main competitors, Israel import pears from Greece, Italy, Spain, France and Rumania. Wright now there are still left over Argentinian Anjou pears in the market.

Political or Economic Issues Impacting Imports, Retail, or Consumer Behavior:

There are positive signs in the economic activity, among them: a decrease in the number of job seekers, an increase in private consumption, an increase in business revenue, an increase in the number of vacancies. Central Bureau of Statistics updated downward the economic growth rate in the second quarter, placing it at only 0.2% - a minimal annual growth of 0.7%, which indicates a negative per capita growth of 0.9%.

Other Brief Comments:

the prices of vegetables and fruits jumped by about 25% in the decade, compared to a 10% increase in the general price index.

USA PEARS: RETAIL PRICING, SIZES, AND GRADES

PRICE RANGE (per lb)
SIZE RANGE
anjou
$0 $1.72 $3.94 $4.50
150 120 100 80 60
red anjou
$0 $1.72 $4.43 $4.50
150 120 100 80 60
GRADES FOR ALL VARIETIES
  • US1: %
  • Fancy: %
  • 3rd Grade: %

COMPETITION: RETAIL PRICING AND SIZES

PRICE RANGE (per lb)
SIZE RANGE
COUNTRY
Spadona
$0 $0.92 $1.60 $4.50
150 120 100 80 60
Israel
Blankia
$0 $0.92 $1.60 $4.50
150 120 100 80 60
Spain, Greece
Santa Rosa
$0 $1.48 $3.20 $4.50
150 120 100 80 60
Turki
Kaiser
$0 $2.21 $3.94 $4.50
150 120 100 80 60
Italy, France