India Flag

INTERNATIONAL MARKET REPORT

12/31/2020

INDIA

MARKET PULSE

CURRENT EXCHANGE RATE: 73.49
CHANGE FROM LAST MONTH: -0.34%
VOLUME TO DATE: 48,175 BOXES
CHANGE FROM LAST YEAR: -38%

(SOURCE: WSTFA)

USA PEARS: RETAIL PRICING, SIZES, AND GRADES

PRICE RANGE (per lb)
SIZE RANGE
anjou
$0 $1.60 – $1.74 $4.50
150 120 100 80 60
red anjou
$0 $1.80 – $2.11 $4.50
150 120 100 80 60
GRADES FOR ALL VARIETIES
  • US1: 95%
  • Fancy: 5%
  • 3rd Grade: %

COMPETITION: RETAIL PRICING AND SIZES

PRICE RANGE (per lb)
SIZE RANGE
COUNTRY
Vermont Beauty
$0 $1.74 – $2.17 $4.50
150 120 100 80 60
South Africa
Forelle
$0 $1.68 – $2.05 $4.50
150 120 100 80 60
South Africa
Packham
$0 $1.68 – $2.05 $4.50
150 120 100 80 60
Argentina
Packham
$0 $1.68 – $1.92 $4.50
150 120 100 80 60
Spain

UPCOMING ACTIVITIES

ACTIVITY
LOCATION
DATE(S)
Retail and Online Promotions
Pan-India
January - February 2021
Micro Influencer Digital Media Outreach
Pan-India
Season-long
Wholesale Market Promotions
Hyderabad, Ahmedabad, Patna
January 2021
A live session with USA Pears on Hindustan Times with over 87K views
Retail Promotions on World Pear Day
Celebrity Chef Varun Inamdar cooking on World Pear Day

PROMOTIONS

Progress towards season-long goals
# PROMOTION DAYS
5136
0
10000
# STORES
189
0
200