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INTERNATIONAL MARKET REPORT

02/25/2021

BRAZIL

MARKET PULSE

CURRENT EXCHANGE RATE: 5.8
CHANGE FROM LAST MONTH: +7.41%
VOLUME TO DATE: 59,562 BOXES
CHANGE FROM LAST YEAR: -47%

(SOURCE: WSTFA)

USA PEARS: RETAIL PRICING, SIZES, AND GRADES

PRICE RANGE (per lb)
SIZE RANGE
anjou
$0 $0.90 – $1.07 $4.50
150 120 100 80 60
red anjou
$0 $1.07 – $1.07 $4.50
150 120 100 80 60
GRADES FOR ALL VARIETIES
  • US1: 90%
  • Fancy: 10%
  • 3rd Grade: %

COMPETITION: RETAIL PRICING AND SIZES

PRICE RANGE (per lb)
SIZE RANGE
COUNTRY
Williams / Bartletts
$0 $0.73 – $0.90 $4.50
150 120 100 80 60
Argentina
Rocha
$0 $0.82 – $1.36 $4.50
150 120 100 80 60
Portugal

UPCOMING ACTIVITIES

ACTIVITY
LOCATION
DATE(S)
Social Media
Brazil
All Season

PROMOTIONS

Progress towards season-long goals
# PROMOTION DAYS
662
0
1315
# STORES
37
0
100