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INTERNATIONAL MARKET REPORT
01/30/2022
ISRAEL
MARKET PULSE
CURRENT EXCHANGE RATE:
3.17
CHANGE FROM LAST MONTH:
+1.89%
VOLUME TO DATE:
14,075 BOXES
CHANGE FROM LAST YEAR:
-71%
(SOURCE: WSTFA)
USA PEARS: RETAIL PRICING, SIZES, AND GRADES
PRICE RANGE
(per lb)
SIZE RANGE
anjou
$0
$1.83
–
$4.96
$4.50
150
120
100
80
60
red anjou
$0
$2.11
–
$4.11
$4.50
150
120
100
80
60
GRADES FOR ALL VARIETIES
US1: 100%
Fancy: %
3rd Grade: %
COMPETITION: RETAIL PRICING AND SIZES
PRICE RANGE
(per lb)
SIZE RANGE
COUNTRY
Spadona
$0
$1.12
–
$3.97
$4.50
150
120
100
80
60
Israel
Costia - Abate
$0
$1.83
–
$3.40
$4.50
150
120
100
80
60
Israel, Greece, Spain
Conferance
$0
$2.25
–
$3.12
$4.50
150
120
100
80
60
France, Greece, Turky
UPCOMING ACTIVITIES
ACTIVITY
LOCATION
DATE(S)
Social Media Outreach
Israel
All season
PBNW new banners for YouTube and Facebook
First Green Anjou shipment arrived in Israel
PROMOTIONS
Progress towards season-long goals
# PROMOTION DAYS
1
0
1
# STORES
1
0
1
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