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INTERNATIONAL MARKET REPORT
02/24/2022
COLOMBIA
MARKET PULSE
CURRENT EXCHANGE RATE:
3926.5
CHANGE FROM LAST MONTH:
-1.26%
VOLUME TO DATE:
20,494 BOXES
CHANGE FROM LAST YEAR:
-30%
(SOURCE: WSTFA)
USA PEARS: RETAIL PRICING, SIZES, AND GRADES
PRICE RANGE
(per lb)
SIZE RANGE
anjou
$0
$1.62
–
$1.78
$4.50
150
120
100
80
60
GRADES FOR ALL VARIETIES
US1: 30%
Fancy: 70%
3rd Grade: %
COMPETITION: RETAIL PRICING AND SIZES
PRICE RANGE
(per lb)
SIZE RANGE
COUNTRY
Bartlett
$0
$1.33
–
$1.67
$4.50
150
120
100
80
60
Chile
Packhams
$0
$1.44
–
$1.61
$4.50
150
120
100
80
60
Chile
Packhams
$0
$1.44
–
$1.61
$4.50
150
120
100
80
60
Argentina
Domestic
$0
$1.27
–
$1.64
$4.50
150
120
100
80
60
Colombia
UPCOMING ACTIVITIES
ACTIVITY
LOCATION
DATE(S)
No activities are planned to be conducted in Colombia
In-store promotion in Grupo Éxito
Merchandising activities
School Activities in Bogotá
PROMOTIONS
Progress towards season-long goals
# PROMOTION DAYS
45
0
200
# STORES
15
0
120
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