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INTERNATIONAL MARKET REPORT

02/27/2022

SAUDI ARABIA

MARKET PULSE

CURRENT EXCHANGE RATE: 3.75
CHANGE FROM LAST MONTH: 0.00%
VOLUME TO DATE: 25,866 BOXES
CHANGE FROM LAST YEAR: -16%

(SOURCE: WSTFA)

USA PEARS: RETAIL PRICING, SIZES, AND GRADES

PRICE RANGE (per lb)
SIZE RANGE
anjou
$0 $1.57 – $1.81 $4.50
150 120 100 80 60
GRADES FOR ALL VARIETIES
  • US1: 70%
  • Fancy: 20%
  • 3rd Grade: 10%

COMPETITION: RETAIL PRICING AND SIZES

PRICE RANGE (per lb)
SIZE RANGE
COUNTRY
SOUTH AFRICAN
$0 $1.09 – $1.33 $4.50
150 120 100 80 60
SOUTH AFRICA
ESPANIA
$0 $0.97 – $1.33 $4.50
150 120 100 80 60
SPAIN
SYRIAN
$0 $1.45 – $1.81 $4.50
150 120 100 80 60
SYRIA

UPCOMING ACTIVITIES

ACTIVITY
LOCATION
DATE(S)
PROMOTION
JEDDAH, RIYADH, DAMMAM
FEBRUARY
MERCHANDISING
JEDDAH, RIYADH, DAMMAM
FEBRUARY
INSTORE PROMOTION
MERCHANDISING

PROMOTIONS

Progress towards season-long goals
# PROMOTION DAYS
# STORES