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INTERNATIONAL MARKET REPORT
03/31/2022
ISRAEL
MARKET PULSE
CURRENT EXCHANGE RATE:
3.24
CHANGE FROM LAST MONTH:
-1.24%
VOLUME TO DATE:
16,354 BOXES
CHANGE FROM LAST YEAR:
-76%
(SOURCE: WSTFA)
USA PEARS: RETAIL PRICING, SIZES, AND GRADES
PRICE RANGE
(per lb)
SIZE RANGE
anjou
$0
$2.00
–
$4.00
$4.50
150
120
100
80
60
red anjou
$0
$2.29
–
$4.58
$4.50
150
120
100
80
60
GRADES FOR ALL VARIETIES
US1: 100%
Fancy: %
3rd Grade: %
COMPETITION: RETAIL PRICING AND SIZES
PRICE RANGE
(per lb)
SIZE RANGE
COUNTRY
Spadona
$0
$1.07
–
$3.15
$4.50
150
120
100
80
60
Israel
Blankia
$0
$1.07
–
$3.57
$4.50
150
120
100
80
60
Spain, France
Santa Maria
$0
$2.00
–
$4.00
$4.50
150
120
100
80
60
Turkey
Conference
$0
$2.43
–
$4.58
$4.50
150
120
100
80
60
France
UPCOMING ACTIVITIES
ACTIVITY
LOCATION
DATE(S)
Social Media activity
Country-wide
April - June 2022
Facebook report March 2022
Social Media advertising
PROMOTIONS
Progress towards season-long goals
# PROMOTION DAYS
1
0
1
# STORES
1
0
1
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