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INTERNATIONAL MARKET REPORT
10/27/2022
COLOMBIA
MARKET PULSE
CURRENT EXCHANGE RATE:
4979.52
CHANGE FROM LAST MONTH:
+7.22%
VOLUME TO DATE:
5,167 BOXES
CHANGE FROM LAST YEAR:
+64%
(SOURCE: WSTFA)
COMPETITION: RETAIL PRICING AND SIZES
PRICE RANGE
(per lb)
SIZE RANGE
COUNTRY
Packham
$0
$0.92
–
$1.58
$4.50
150
120
100
80
60
Chile
Packham
$0
$0.92
–
$1.57
$4.50
150
120
100
80
60
Argentina
Domestic
$0
$0.85
–
$1.33
$4.50
150
120
100
80
60
Colombia
UPCOMING ACTIVITIES
ACTIVITY
LOCATION
DATE(S)
Merchandising
Colombia
November 2022
Merchandising in Bogotá, Colombia
Merchandising in Bogotá, Colombia
Meeting with Grupo Éxito
PROMOTIONS
Progress towards season-long goals
# PROMOTION DAYS
0
0
200
# STORES
0
0
25
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