Central American Region Flag

INTERNATIONAL MARKET REPORT

12/30/2021

CENTRAL AMERICAN REGION

Costa Rica, Dominican Republic, El Salvador, Guatemala, Honduras, Nicaragua, Panama, Trinidad

MARKET PULSE

CURRENT EXCHANGE RATE: 641.7
CHANGE FROM LAST MONTH: +2.12%
VOLUME TO DATE: 109,146 BOXES
CHANGE FROM LAST YEAR: -26%

(SOURCE: WSTFA)

USA PEARS: RETAIL PRICING, SIZES, AND GRADES

PRICE RANGE (per lb)
SIZE RANGE
anjou
$0 $0.80 – $1.44 $4.50
150 120 100 80 60
bosc
$0 $1.93 – $2.14 $4.50
150 120 100 80 60
red anjou
$0 $1.91 – $2.14 $4.50
150 120 100 80 60
GRADES FOR ALL VARIETIES
  • US1: 84%
  • Fancy: 16%
  • 3rd Grade: %

COMPETITION: RETAIL PRICING AND SIZES

PRICE RANGE (per lb)
SIZE RANGE
COUNTRY
Anjou
$0 $1.31 – $1.69 $4.50
150 120 100 80 60
Argentina
Packham
$0 $1.06 – $1.43 $4.50
150 120 100 80 60
Chile
Forelle
$0 $3.01 – $3.05 $4.50
150 120 100 80 60
Chile
Asian
$0 $4.14 – $4.40 $4.50
150 120 100 80 60
California
Bosc
$0 $3.14 – $3.28 $4.50
150 120 100 80 60
California

UPCOMING ACTIVITIES

ACTIVITY
LOCATION
DATE(S)
In-store promotions
5 countries
January 2022
Merchandising Activities
6 countries
January 2022
Training Seminar - Virtual - Distribuidora Wilson Fruit
Honduras
January 2022
School activities
Guatemala
January 2022
In-store promotion - Dominican Republic
Recipe demonstration in El Salvador
Merchandising activities

PROMOTIONS

Progress towards season-long goals
# PROMOTION DAYS
312
0
600
# STORES
51
0
200