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INTERNATIONAL MARKET REPORT

12/26/2024

COLOMBIA

MARKET PULSE

CURRENT EXCHANGE RATE: 4332.14
CHANGE FROM LAST MONTH: -1.40%
VOLUME TO DATE: 0 BOXES
CHANGE FROM LAST YEAR: -100%

(SOURCE: WSTFA)

Feedback from the Trade on Their Plans and Interest in the USA Pear Season:

USA Pears were not available during December because importers mentioned price at origin was still high compared with other origins. Importers are still interested, but price is limiting their purchase decisions. They will continue requesting quotes for northwest pears to be able to start their imports from this origin.

Expectations for Any Freight or Logistics Challenges:

There are no challenges or concerns related to freight or logistics issues at this time.

Opportunities in Your Market for Specific Varieties, Sizes, and Grades:

Anjou and Packham are the main varieties requested by trade members due to the increase in their demand in the market, but the purchasing decisions are linked to price at origin. Small and medium sizes and quality US#1 and Fancy are preferred.

Update on the Competition in the Market:

Pears from Chile reported the highest volumes in the Colombian market as importers continued importing to supply the wholesale and retail sector during the Christmas season. Volumes are expected to remain at the same level during January. Pears from Chile reported 60% pear market share at wholesale and retail. Sales and quality were reported as good. Domestic pears were the second supplier in the market with 20% pear market share at wholesale and in supermarket stores and 30% in traditional channels; good sales and quality were reported. Volumes of Domestic pears are expected to remain at the same level for the next month. Pears from Argentina reported a pear market share of 20% at wholesale and in supermarkets with 10% in traditional channels; sales and quality were reported as good during this month. Volumes are expected to remain at the same level during the next month.

Political or Economic Issues Impacting Imports, Retail, or Consumer Behavior:

The Economic Commission for Latin America and the Caribbean (ECLAC) revised upward the growth of the region's gross domestic product (GDP) for 2024, from 1.8 to 2.2 percent, and projected that the economy will grow at a rate of 2.4 percent in 2025. Importers commented that this situation is favorable to increase their pear volumes during the next month.

Other Brief Comments:

None at this time.

COMPETITION: RETAIL PRICING AND SIZES

PRICE RANGE (per lb)
SIZE RANGE
COUNTRY
Packham
$0 $1.01 $1.43 $4.50
150 120 100 80 60
Chile
Forelle
$0 $1.29 $1.29 $4.50
150 120 100 80 60
Chile
Domestic
$0 $0.81 $1.29 $4.50
150 120 100 80 60
Colombia
Packham
$0 $1.11 $1.34 $4.50
150 120 100 80 60
Argentina

UPCOMING ACTIVITIES

Merchandising at retail
Merchandising at wholesale
Merchandising at wholesale