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INTERNATIONAL MARKET REPORT

02/24/2022

ISRAEL

MARKET PULSE

CURRENT EXCHANGE RATE: 3.27
CHANGE FROM LAST MONTH: +3.05%
VOLUME TO DATE: 9,480 BOXES
CHANGE FROM LAST YEAR: -78%

(SOURCE: WSTFA)

USA PEARS: RETAIL PRICING, SIZES, AND GRADES

PRICE RANGE (per lb)
SIZE RANGE
anjou
$0 $1.44 – $4.43 $4.50
150 120 100 80 60
red anjou
$0 $1.79 – $4.43 $4.50
150 120 100 80 60
GRADES FOR ALL VARIETIES
  • US1: 100%
  • Fancy: %
  • 3rd Grade: %

COMPETITION: RETAIL PRICING AND SIZES

PRICE RANGE (per lb)
SIZE RANGE
COUNTRY
Spadona
$0 $1.09 – $3.19 $4.50
150 120 100 80 60
Israel
Blanqula
$0 $1.00 – $3.88 $4.50
150 120 100 80 60
Spain, France
Conferance
$0 $2.34 – $4.99 $4.50
150 120 100 80 60
Italy
Santa Maria
$0 $2.22 – $4.85 $4.50
150 120 100 80 60
Turky

UPCOMING ACTIVITIES

ACTIVITY
LOCATION
DATE(S)
In light of the failure to import US pears due to the transportation crisis, our budget has been cut by 60%. We only run our social media program.
Israel
All season
Next week we will hold 2 focus groups to examine in depth the perception of the US pears relative to the rest of the pears on the market.
Israel
March 2022
These days our annual assessment is being conducted to examine how the year of the corona and the crisis in transport has affected relative to previou
Israel
Feb.-March 2022
Our Facebook page
1 out of Hundreds clips on our Instagram page. this one have 39.3K views.
Facebook January 2022 results