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INTERNATIONAL MARKET REPORT
03/01/2017
MEXICO
MARKET PULSE
CURRENT EXCHANGE RATE:
19.66
CHANGE FROM LAST MONTH:
-4.22%
VOLUME TO DATE:
1,001,964 BOXES
CHANGE FROM LAST YEAR:
-16%
(SOURCE: WSTFA)
USA PEARS: RETAIL PRICING, SIZES, AND GRADES
PRICE RANGE
(per lb)
SIZE RANGE
anjou
$0
$0.83
–
$1.33
$4.50
150
120
100
80
60
bartlett
$0
$0.94
–
$1.26
$4.50
150
120
100
80
60
bosc
$0
$0.85
–
$1.43
$4.50
150
120
100
80
60
comice
$0
$1.78
–
$1.78
$4.50
150
120
100
80
60
red anjou
$0
$1.13
–
$1.51
$4.50
150
120
100
80
60
seckel
$0
$1.34
–
$1.76
$4.50
150
120
100
80
60
forelle
$0
$1.86
–
$2.08
$4.50
150
120
100
80
60
GRADES FOR ALL VARIETIES
US1: 77%
Fancy: 11%
3rd Grade: 12%
COMPETITION: RETAIL PRICING AND SIZES
PRICE RANGE
(per lb)
SIZE RANGE
COUNTRY
Asian
$0
$1.13
–
$1.73
$4.50
150
120
100
80
60
USA - California
Asian
$0
$1.59
–
$2.01
$4.50
150
120
100
80
60
China
Ya
$0
$1.68
–
$2.01
$4.50
150
120
100
80
60
China
UPCOMING ACTIVITIES
ACTIVITY
LOCATION
DATE(S)
Consumer Promotion
Mexico City, Guadalajara & Monterrey
MArch-April
Interactive Promotion
9 cities in Mexico
April
PROMOTIONS
Progress towards season-long goals
# PROMOTION DAYS
1210
0
1400
# STORES
536
0
700
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