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INTERNATIONAL MARKET REPORT

01/01/2018

SAUDI ARABIA

MARKET PULSE

CURRENT EXCHANGE RATE: 3.75
CHANGE FROM LAST MONTH: 0.00%
VOLUME TO DATE: 51,689 BOXES
CHANGE FROM LAST YEAR: +13%

(SOURCE: WSTFA)

USA PEARS: RETAIL PRICING, SIZES, AND GRADES

PRICE RANGE (per lb)
SIZE RANGE
anjou
$0 $0.97 – $1.21 $4.50
150 120 100 80 60
GRADES FOR ALL VARIETIES
  • US1: 30%
  • Fancy: 60%
  • 3rd Grade: 10%

COMPETITION: RETAIL PRICING AND SIZES

PRICE RANGE (per lb)
SIZE RANGE
COUNTRY
Ya
$0 $0.48 – $0.73 $4.50
150 120 100 80 60
China
Other
$0 $0.73 – $0.97 $4.50
150 120 100 80 60
South Africa

UPCOMING ACTIVITIES

ACTIVITY
LOCATION
DATE(S)
Merchandising and In-store promotion
Jeddah
January 2-30
Merchandising and In-store promotion
Riyadh
January 6-28
Merchandising and In-store promotion
Dammam
January 10-31
Merchandising
In-store promotion
In-store promotion

PROMOTIONS

Progress towards season-long goals
# PROMOTION DAYS
150
0
200
# STORES
100
0
120