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INTERNATIONAL MARKET REPORT

11/30/2017

TAIWAN

MARKET PULSE

CURRENT EXCHANGE RATE: 29.98
CHANGE FROM LAST MONTH: -0.33%
VOLUME TO DATE: 12,797 BOXES
CHANGE FROM LAST YEAR: -67%

(SOURCE: WSTFA)

USA PEARS: RETAIL PRICING, SIZES, AND GRADES

PRICE RANGE (per lb)
SIZE RANGE
anjou
$0 $1.09 – $2.07 $4.50
150 120 100 80 60
red anjou
$0 $1.09 – $2.07 $4.50
150 120 100 80 60
bosc
$0 $1.66 – $2.07 $4.50
150 120 100 80 60
packham
$0 $1.16 – $1.33 $4.50
150 120 100 80 60
GRADES FOR ALL VARIETIES
  • US1: 100%
  • Fancy: %
  • 3rd Grade: %

COMPETITION: RETAIL PRICING AND SIZES

PRICE RANGE (per lb)
SIZE RANGE
COUNTRY
Nijisseiki (二十世紀)
$0 $6.02 – $7.23 $4.50
150 120 100 80 60
Japan
Hitanashi (日田)
$0 $6.02 – $7.97 $4.50
150 120 100 80 60
Japan
Niitaka (新高)
$0 $2.99 – $4.70 $4.50
150 120 100 80 60
Korea
Shinko (新興)
$0 $1.63 – $2.19 $4.50
150 120 100 80 60
Taiwan
Honey Pear (蜜梨)
$0 $2.01 – $2.39 $4.50
150 120 100 80 60
Taiwan

UPCOMING ACTIVITIES

ACTIVITY
LOCATION
DATE(S)
World Pear Day at 8 PX-Mart stores
Taipei, Taichung and Kaohsiung
December 2, 2017
CO-OP PROMOTION WITH 7-11, PX-MART, TAIWAN FRESH, AND WELLCOME CHAINS
ISLAND-WIDE
December-March
IN-STORE DEMONSTRATION WITH A-MART, CARREFOUR, DOLLARS, PX-MART, AND SAVE & SAFE CHAINS
Taipei, Taichung and Kaohsiung
December-March
MERCHANDISING VISITS TO WHOLESALERS AND RETAILERS
Taipei, Taichung and Kaohsiung
December-March
Merchandising Visit
In-store Demonstration
#70 Packham in the Market

PROMOTIONS

Progress towards season-long goals
# PROMOTION DAYS
31
0
200
# STORES
27
0
40